Monday, November 27, 2006

"World Inc.: For Better or For Worse?" New Blog on Growing Power of Business

This blog, World Inc. “For Better or For Worse” is the online discussion portal for topics pertaining to the effects of globalization, social response capitalism and how the growing power of business is revolutionizing profits, people and the future of both.

Created for the forthcoming book, “World Inc: How the Growing Power of Business Is Revolutionizing Profits, People and the Future of Both” by Dr. Bruce Piasecki, this blog examines a striking new phenomenon in socially responsible capitalism. As power moves increasingly into the hands of business, the world is looking to corporations instead of governments to solve its problems. This blog is also created to advance the dialog on: why we need 'leaders we can trust', on 'why money matters', and 'why money will not manage itself'.

Dr. Piasecki’s forthcoming book World Inc discovers the ways in which those corporations that can best address social issues (by creating superior products) will thrive and profit in this new world. Published by Sourcebooks, Inc., this is an eye-opening book for business and social leaders alike.

Across the next few weeks we will be posting topics covering the health of global environment, the expanding role society is playing in new products, the effects of “conscious capitalism” on the economy and status of sustainability. We will explore whether we are collectively moving in the right direction? What is the role of the modern corporation on shaping a better world? How are today’s leaders affecting global change? We will also explore a new form of capitalism that is transforming how we invest, manage and use money. Called social response capitalism, we will be posting expert examples, written by Dr. Bruce Piasecki and extracted from his forthcoming book World Inc., on how the modern corporation is embracing this new form of enlightened social response.

Consider these facts:

· 51 of the 100 largest economies in the world are corporations.

· 40 percent of global commerce takes place between corporations.

· Each of the six largest multinational corporations have annual sales revenues larger than the gross domestic products of all but 21 nation-states.

The astonishing increase in the size and global scope of a few key companies defines today's corporate world — and the great opportunity awaiting forward-looking business leaders. For with new levels of wealth and power come new possibilities and responsibilities for social change.

We look forward to hearing from you as we examine “World Inc.: For Better or For Worse” in the coming weeks.

Sincerely,

Mark Coleman
November 27, 2006

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